A billboard west of Brisbane, which features a bikini clad actress, has been slammed as inappropriate and too rude by the local council.
The billboard advertises Brisbane's 2010 Sexpo event next month.
Ipswich Councillor Trevor Nardi said the billboard was not only a distraction for drivers but too sexual for its busy location and should be taken down immediately.
The Advertising Standards Bureau said yesterday it was yet to receive any objections.
I'm definitely not a prude, ...BUT... I don't think we need billboards like this in our face, Cr Nardi said: I don't think it's appropriate and I don't think many people in the community would find it in good taste.
The Sexpo billboard has now been removed by owners Bishopp. It will be relocated in coming days.
A Queensland senate candidate says she will run to ban risque billboards like the controversial Sexpo advertisement that caused 'controversy' in Ipswich earlier this year.
Family First senate candidate Wendy Francis said she would use billboards in Ipswich from the end of this month to push her Let's make outdoor advertising G-rated campaign slogan.
She said Family First and the majority of the community were sick of sexualised advertisements being seen by children on billboards: Our children deserve better; as adults it is our responsibility to provide a protecting and nurturing
environment. I think some of the billboards out there wouldn't be allowed on television before 9pm because they are too over-the-top sexually.
She said because the Advertising Standards Bureau (ASB) was a self-regulatory industry body, it did not do enough to make sure billboards were censored to community standards.
The senate candidate said GOA Billboards refused to carry her G-rated slogan advertisement, but said she was in talks with other companies. GOA joint managing director Chris Tyquin said his group rejected Ms Francis' proposed advertisement
because it lacked detail.